Josh & Jenny-Your Local Realtors reached out to me looking for some awesome branding to help set them apart from the utter ocean of realtors in the Middle Tennessee area.
They knew that in order to attract their ideal client of Californian "Refugees", they would need to bring in that nostalgic feeling of slower times, and evoke the feeling of the escape from the rat race that California is laced with.
Josh & Jenny love their Tennessee life, filled with farms, and animals, and country living, and they want their friends and family to experience this different side of life.
We explored many past inspirations, and even a few modern ones, but we landed on good ol' Americana!
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